An inspiring marketing strategy and marketing plan crafted for the broad thinker.

Marketing is about understanding people and impacting purchasing behaviors. And influencing buyers’ attitudes is the key to our success and that of our clients’.

In a world of promises, we take actions and get results.

As marketing strategy consultants, our team focuses on strategic and permanent matters instead of fixating on promotions, advertising and short-term tactics.

Trusted by top companies.

What we are not.

We are not generalists

Our service range doesn’t include graphic design, digital marketing, copywriting, SEO and other ancillary media production services.

No paper solutions

We are not captive of “paper-solutions” and repetitive patterns of what has been experienced in the past, with other accounts, in controlled environments, where patterns repeat themselves.

The dilemma.

Sometimes, the core purpose of a marketing strategy differs dramatically from actual practices.

Misrepresentation

Marketing strategy can be diluted with short-term and tactical measures.

Generalization

Marketing strategy can be misconceived as being synonymous with sales or advertising strategy.

Bias

Too much focus is placed on short-term promotions.

The proof is in the pudding

If a marketing advisor is unable to formulate a robust marketing strategy and establish a strong brand for their own business, can they be expected to excel in marketing other people's businesses?

Contradiction

When a company relies on an external agency to develop its core marketing themes and messages, switching agencies often leads to a shift in messaging, which causes confusion and waste.

The solution.

The Seven Wise Men offers world-class marketing strategy consulting services crafted to the local market and we are committed to substantive solutions. Our solutions hit the nail on the head on every single level:

Flexible engagements

1, 3, 6, 9 or 12 months options are available.

Fair remuneration

Performance-related remuneration is on offer*.

Free proposal and consultation

Experience

Over 25 years of experience in the Emirates, the region, and Canada.

Guaranteed quality

Get results in 1 month of our involvement*.

Transfer of knowledge

Interactive and respectful relationships with the client.

Execution

Implementation of solutions and collaboration with management.

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* Terms and Conditions apply.

A windfall of rewards.

The Seven Wise Men provides world-class marketing know-how tailored to the local market and innovation comes naturally to us. Things that we do consistently:

A fail-safe approach.

The Seven Wise Men’s approach to planning a marketing strategy is fail-safe; here’s why:

Commercial success rests on understanding people behavior and how customers react to new stimulants, and on finding ways to impact buying attitudes. And influencing buyers’ attitudes is the key to our success and that of our clients’.

When success has been proven more than 85 times, it’s no coincidence – It’s a system. 

Deliverables.

Product understanding report

Narrative about product assortment and features.

Market understanding report

Demand driver analysis, market trends and historical sales concentration analyses.

Customer profiling

Target customers, purchase behavior, and market segmentation.

Competitive analysis

Pricing, substitutes, and top competitors and market share.

Differentiation strategy

Value proposition and unique selling features analyses.

Brand identity

Brand experience, key messages and supporting value.

Sales forecasting

Project sales and market share.

Financial objectives

Financial statements.

Action planning

Marketing, distribution, pricing, media and promotion strategies.

Resources needed

Identify resources needed to realize goals.

Success criteria

Benchmarks to reach, key metrics and adjustment tools.

Additional deliverables

Organization structure, operating procedures, location analysis, and creative briefs.

Our methodology.

Swiper demo

Step 1

Assess the situation

We evaluate the marketing department’s performance against potential, as well as workflows inside and in between departments and personnel.

Step 2

Analyze data

We gather profound insights and data internally and externally – this makes it possible to measure current performances against industry standards.

Step 3

Develop a master plan

Validate new ideas and concepts in detail. Align needs and objectives across the various departments and staffs to eliminate gaps and integrate activities and programs. A fully detailed master plan is put together.

Step 4

Implement solutions

IIt is possible for us to assist in managing planning, production, and management of programs to ensure goals are met on-time, per specs and per budget.

Step 5

Set up controls

Put in place control systems prevent deviations from goals pro-actively and to take timely actions.

Top tourist destination

Marketing strategy / Interim management

Multinational kitchen utensils brand

Marketing strategy / Interim management

International cosmetics brand

Marketing strategy / Interim management

Trusted in launching multi-million Dollar projects.

Project NameSectorYear
[Confidential information]Healthcare – A chain of plastic surgery centers2019
Eversheen cosmeticsSkin and hair care products2009
Safeer shopping mallsRetail2007
OXOKitchenware, cooking utensils and homeware2010
Al Majaz WaterfrontTourist destination2008
[Confidential information]Theme park2019
Montreal city, CanadaInternational tourist destination2014
Fitness 4 LifeFitness centers chain and franchise2012
Dreamland aqua parkWaterfront camping site2006

Media appearances and Awards.

For genuinely innovative ideas, let's talk.

Get a free marketing audit, market data, consultation, and proposal.

The value of making a call

Step1

Tell us about your priorities.

Step2

Discuss key obstacles faced.

Step3

Get our media pack.

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