Brand-building consultancy in Dubai.

A captivating brand story that transcends the noise and the mundane.

An effective brand-building strategy must steal the hearts and minds of buyers in a couple of seconds and produce gut reactions.

It distills the core identity and skills of your company, isolating its DNA strands, and creates memorable hook points in simple, concise, and authentic ways.

Creating riveting brand stories is one of the things we do best at The Seven Wise Men. Each brand strategy we conceptualize  is unexpected, easy to understand, and profound. Our hook points are clear and concrete and stir the imagination. They provide solutions and build credibility.

Let our team assist you to convey a strong idea that’s relatable and original, not seen anywhere else.

In a world of promises, we deliver actions and results.

Trusted by top companies.

This is how we do it.

The Seven Wise Men’s “Chrono/Substance™” is a proprietary model resulting from decades of brand-building experience in B2B and B2C environments.

Step 1

Critical path

We identify the functions that form the path to a strong brand.

Step 2


We align resources to produce the changes required along that path.

Step 3

Realize savings

Our team realizes valuable savings in design costs, customer service costs, production overheads and marketing spend.

Step 4


We arrange to re-invest those savings in brand-building initiatives without the need to invest additional capital, or minimum thereof.

What we are not.


Our services don’t include creative artwork, digital marketing, or other ancillary media production services.

Work by trial-and-error

We don't test at random and do guess-work, and therefore waste rare and precious time and resources.

The challenges.

Private labels face a number of challenges to elevate their standings and to become strong international brands. Key challenges are:

Glass ceilings

A small number of internationally-recognized brands are produced in Developing Economies.

Excessive price reliance

Innovation is frequently hindered, leading to missed valuable growth and sales prospects due to an excessive focus on competing solely on pricing.

Poor consumer loyalty

Consumers have little to no brand loyalty, as a multitude of businesses prioritize price-based competition over product features and benefits.

Is the proof in the pudding?

If a brand consultancy struggles to develop a robust brand-building strategy for its own benefits, can it be relied upon to excel in branding other companies?


The Seven Wise Men provides world-class brand strategy consulting services customized tailored to the domestic market and we are committed to substantive outcomes. Our offering includes:

Flexible agreements

Agreements for 1, 3, 6, 9 or 12 months are available.

Fair compensation

Compensation can be tied to performance*.

Complimentary consultation and proposal

Guaranteed quality

Assured quality of work quality, ROI, and effectiveness.

Fast results

Expect results in 1 month of our involvement*.

Execution of solutions

We can assist in implementing solutions to guarantee results.


More than 25 years of experience locally, in the region and Canada.


* Terms and Conditions apply.

What sets us apart.

Our approach to building a strong brand at a fraction of the time and costs it takes others is what sets us apart.  It’s a proprietary methodology we refer to as “The Chrono/Substance”, which is a framework designed to efficiently produce impactful and timely results, prioritizing both performance and substance. It encompasses a combination of elements, starting with product design, and progressing to production, marketing, and customer service.

A team of Planning Specialist
Brand Strategy

How much would it cost?

The cost of a brand-building strategy depends on the scope of work and the maturity of the current infrastructure. Having said that, The Seven Wise Men provides the maximum Quality/Price ratio.

Time needed.

A high level brand-building strategy can be conceptualized in 1 month, while a masterplan and detailed working plans can take additional 1 to 2 months.

Industries we serve.

We’ve strategized, executed, and overseen brand-building campaigns across 11 nations, spanning from the United Arab Emirates to Canada. Our clientele encompasses: Manufacturing firms, Retail establishments, Tourism and Hospitality enterprises, Wellness, Recreation, and Leisure destinations, Freight and Logistics firms, Educational and Healthcare organizations, IT and Media sectors, as well as Real Estate and Construction ventures.

What you get for your investment.



Short and long-term objectives

Target positioning

Product or service assortment

Target customers

Purchase behavior analysis

Customer needs, beliefs, and journey.

Market trends

Differentiation strategy

Pricing plan

Brand experience plan

Key message and supporting values, packaging, and visual identity

Success criteria

Awareness, prevalence, value, usage, authenticity, personality, and brand consideration.

Brand equity strategy

Minimum brand expectation, aided awareness, image, and preference.

Interim Management Map

Top tourist destination

Marketing strategy / Interim management

Multinational Kitchen Utensils Brand Photo

Multinational kitchen utensils brand

Marketing strategy / Interim management

International Cosmetic Brand Photo

International cosmetics brand

Marketing strategy / Interim management

Trusted in launching multi-million Dollar projects.

Project NameSectorYear
[Confidential information]Healthcare – A chain of plastic surgery centers2019
Eversheen cosmeticsSkin and hair care products2009
Safeer shopping mallsRetail2007
OXOKitchenware, cooking utensils and homeware2010
Al Majaz WaterfrontTourist destination2008
[Confidential information]Theme park2019
Montreal city, CanadaInternational tourist destination2014
Fitness 4 LifeFitness centers chain and franchise2012
Dreamland aqua parkWaterfront camping site2006

Media appearances and Awards.

CEO Fadi Nacouzi business meets

Make inroads into building a top brand. Let's talk.

The value of making a call


Tell us about your priorities.


Discuss key challenges faced.


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