Market research company in Dubai.
The closest you can get to Absolute Reality.
With a genuine investigative approach, profound multicultural understanding, and exceptional ability to correlate events, we discover pivots, trends, and patterns, anticipating future developments with most accuracy.
The Seven Wise Men is an international award-winning market research firm. Our team has proven abilities to notice things others don’t, getting keyhole views into yet undiscovered opportunities, and actionable insights.
We specialize in market sizing, viability, and forecasting. Since 2007, our research has been instrumental in providing clients with enough proofs, evidence, and expected benefits to launch many initiatives that became trends in their industries.
Our strength lies in our ability to assess how buyers may respond to stimuli and how they adjust their attitudes accordingly. The precise assessment between what’s available today, and what shall be needed in the future (in other words expected and unfulfilled future buyer needs) uncovers market gaps and the most probable directions and realistic projections.
In a world of promises, we deliver actions and results.
- Tracking the smallest detail for weeks is worth it
- Investigating the subtlest gesture is worth it
- Validating conclusions from multiple angles is worth it
Trusted by top companies.
Market viability and forecasting specialists.
Specialist research
We focus on identifying market gaps, and on analyzing pivots and patterns, in addition to anticipating trends and making some of the most accurate and reliable sales projections.
Cutting-edge tools
Quantitative &/or qualitative data, psychographic and demographic profiling, cross-cultural analysis, concept testing, advanced statistical methods, modelling and decision-making simulations.
In-depth Metrics
Based on proprietary research and benchmarking studies, we provide you with anonymous and critical data such as expected volume of transactions, and average value, and average frequency of orders to name a few metrics only.
Strict quality control
We deploy 7 levels of quality control to ensure the highest levels of fidelity and realism. In addition, we cross-check data from at least 5 different sources to ensure congruence and possible deviations.
Precious nuggets of information.
Many researchers fixate over the rigid processes of collecting data, drowning in details such as sample size, questionnaires and other immovable procedures as if these are the end-goals. While these are essential to structure research; they are far from enough.
We put the focus on where it should be: The quality of data, accuracy and realism instead of fixating over rigid processes.
The key to our success, and yours, is that we pay close attention to the underlying qualitative factors (socio-cultural etc.) that affect the quantitative ones.
How long does it take?
A basic market sizing study takes 2 weeks, while more advanced analyses require additional 2 weeks.
Cost of market research.
The cost of a market sizing and viability report depends upon the scope of work and working days needed to gather the required info. The Seven Wise Men offers the best Quality-to-Price ratio.
Get to know us.
Our team includes 1 research analyst, 2 market surveyors, and 1 research director.
All are highly qualified and competent experts with a combined 45 years of experience.
The Seven Wise Men doesn’t outsource any part of the market research to external parties, we’re vertically integrated.
Deliverables.
Data collection
Collect primary and secondary data.
Industry characteristics
Measure market size, market share analysis, trends, and competitive analyses.
Product or service nature
Design complexity, functionality, and viability of substitutes, and assortment depth.
Buying behavior analysis
Who buys your products and services, and why do they use them, and needs they fill.
Market segmentation
Clusters and characteristics and reasons for market segmentation.
Distribution channels
Performance and goals per channel, point-of-sale and export analyses.
Pricing analysis
Price sensitivity analyses and competitive pricing study.
Media research
Messages and themes, ad effectiveness and media strategy analysis.
Brand strength analysis
Analyses of brand strength, experience, promise, message and supporting values.
Marketing evaluation
Analyses of marketing effectiveness and strategies, and marketing communications.
Business process research
Analyses of business processes and synergies achieved.
Operating process research
Identify current levels of production capacity, and production strategies.
Our methodology.
Step 1
Prepare for project launch
Develop project plan and outline.
Step 2
Collect quantitative information
Conduct interviews and surveys (customers, suppliers, and competitors), and pay for data reports.
Step 3
Collect qualitative data
Conduct in-depth interviews, focus groups, and make observations.
Step 4
Do secondary research
Use the Internet and other types of publications to collect data.
Step 5
Collect historical data
Use a client’s historical data to make inferences.
Step 6
Use in-house data banks
Rely on The Seven Wise Men’s own datasets to cross-check findings.
Step 7
Analyze, triangulate and cross-check data.
Define pivots and trends in the target market, in addition to analyzing purchase behaviors and all other elements of the marketing mix. Process data to come to conclusions.
Step 8
Documentation
Present findings in an interesting, crisp, and meaningful ways.
Trusted in launching multi-million Dollar projects.
Project Name | Sector | Year |
---|---|---|
[Confidential information] | Healthcare – A chain of plastic surgery centers | 2019 |
Eversheen cosmetics | Skin and hair care products | 2009 |
Safeer shopping malls | Retail | 2007 |
OXO | Kitchenware, cooking utensils and homeware | 2010 |
Al Majaz Waterfront | Tourist destination | 2008 |
[Confidential information] | Theme park | 2019 |
Montreal city, Canada | International tourist destination | 2014 |
Fitness 4 Life | Fitness centers chain and franchise | 2012 |
Dreamland aqua park | Waterfront camping site | 2006 |
Media appearances and Awards.
- CNBC Arabia TV interviews
- Dubai Tourism and Commerce Marketing (DTCM) and Reed Exhibitions (U.K.)
- Media interviews
Let's talk about reliable market research.
- Specialists in market sizing, viability and forecasting
- Highly skilled marketers and investigative surveyors
- Profound multi-cultural insights
- Qualitative and quantitative analyses
- Most accurate and reliable data and insights
The value of making a call
Step1
Tell us about your priorities.
Step2
Discuss project’s key success metrics
Step3
Get our media pack.